EDge Releases ezRecruit™ CRM for Higher Education v.2.9 with New Admin Portal, Custom Reports and ezNewsletter
TORONTO, ON - June 18, 2010 EDge Interactive, a leading provider of CRM solutions for the higher education community, announced today the release of ezRecruit™ CRM v2.9 Java version with over 51 new features, including a new Admin Portal, Custom Reports and the ezNewsletter module. The new Admin Portal allows for more flexibility and faster implementation of new features by using AJAX controls. It also includes enhanced usability with greater user control over the interface and a more engaging experience.
In addition to the more than 180 system reports, ezRecruit™ CRM now has Custom Reports. This allows administrators to create their own reports with full control over criteria and fields. Custom Reports also provides pie and bar charts for powerful graphical presentations.
The new ezRecruit™ CRM ezNewsletter module makes it possible for administrators to build relationships with prospective students, parents, and counsellors using an e-Newsletter. The ezNewsletter module comes with unlimited custom templates and tracking to measure both open and click through rates.
Other new ezRecruit™ CRM v2.9 Java version system features and enhancements include:
- New Contact Record layout and view features
- Enhanced e-mail campaign tracking with open and click through rates
- Full control over splash and landing pages in Content Management
- Enhanced e-mail management for event participants
- New segmentation control in Content Management
- Trip folders in School Visits
- New Institution Record layout and view features
- Captcha added to Feedback Form for improved spam control
"The v2.9 Java version represents some significant changes in the ezRecruit™ CRM system," states Chris Wilkins, President & CEO, EDge Interactive. "We are especially pleased with the enhancements to the Admin Portal which makes it even easier for college and university administrators, and marketers to use."
In total, the v2.9 Java version has over 51 new enhancements, impacting the following system areas:
| Admin Portal | Contact Records | Reports |
| Student/Counsellor/Parent Portal | Content Management | School Visits |
| Alerts | Help and Support | Targeted Communication |
| Campus Tours | nstitution Records | |
| Configurations | Inventory |
v2.9 Java is available now.
Developed for Oracle (Java version) and Microsoft SQL Server (.NET version) environments, ezRecruit™ CRM features an intuitive web interface for prospects, applicants, parents, counsellors, and other audiences with personalized web pages, portal mailbox, automated ezFAQs™, profile update and package/information request features, and a complete record of communication. Tools for administrators include: standard and ad-hoc reports, portal content management, targeted communication and segmenting tools, communication and collateral management tools, institution database, alerts, school visits/campus tour and event management, and workflow automation. Online application and admissions management tools are also available. ezRecruit™ CRM allows for a high level of configuration and scalability to accommodate for growth.
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EDge Interactive:
EDge Interactive has been helping students find schools and schools find students since 1995. EDge works directly with over 700 educational institutions around the world, delivering products and services that include ezRecruit™ CRM, e-mail marketing, advertising, and strategic consulting. EDge also manages its own suite of sites including: SchoolFinder.com, ScholarshipsCanada.com, StudyinCanada.com and GradSchoolFinder.com.
Contact:
Jo-Ann Chiam
Director of Product Development
EDge Interactive
+ 1 (416) 494-3343 x 517
jchiam@edgeip.com
http://www.edgeip.com