Undergraduate Universities/Colleges > StudyinCanada.com > Feature Descriptions

Feature Descriptions

WebLinks™  (See Sample - University  See Sample - College)
WebLinks™ are located in your School Profile and in search result pages. They give students the opportunity to link directly to your Web site. In addition to your Web site, programs and application links, you can customize your WebLinks™.

Recruit Me!™  (See Sample)
Encourage qualified prospects to instantly request information about your school by e-mail. Recruit Me!™ information requests are recorded in the Client Centre where you can download your leads in an Excel spreadsheet using Export Me!™.

Tracking Reports  (See Sample)
You can measure your marketing investment through Tracking Reports in the Client Centre. You get detailed monthly reports on how many profile page views you received, and the number of times the links to your home page and other WebLinks™ were used. You can export your student leads to a local database using Export Me!™.

Export Me!™  (See Sample)
Export Me!™ makes it easy to track your prospective student leads and export them to a local database or spreadsheet. Having this information available to you on your own system enables you to easily track student leads and monitor conversion rates.

Newsletter Announcements  (See Sample)
Every month you can include your announcements, press releases, events and other news in the Newsletter. This is one of the most popular features on the site and reaches over 390,000 students, parents, counsellors and agents every month.

Web Adlets  (See Sample)
A new option this year, Web Adlets are clickable online ads strategically placed in specific sections of a Web site. You can place your Web Adlet on a career or program page which allows you to reach a highly targeted audience. Designed by EDge, Web Adlets can be inserted on up to eight separate pages. Web Adlets are perfect for promoting a specific faculty or program.

Banner Ads  (See Sample)
Banner Ads provide a great opportunity to brand your school and reinforce your message. Placed strategically throughout the Web site, they ensure that thousands of people will see your message.

Feature School  (See Sample)
Feature School ensures high visibility. More powerful than a banner ad, Feature School links students directly to your e-Tour™ or School Profile. Rotating throughout the Web site, Feature School will increase your exposure by up to three times.

Virtual Campus e-Tours™  (See Sample)
Using photos, text, music, voice-overs, video, panoramas or animation, your e-Tour™ is a great way to give prospective students an introduction to your school. e-Tours™ are one of the most effective ways to communicate with prospective students. A Standard e-Tour™ has five screens and one music clip.

Targeted E-mail Campaign  (See Sample)
Promoting your open house, program or school visit is important and can cost thousands of dollars through traditional media channels. Using our database of over 400,000 prospective students and thousands of Canadian and international counsellors, we help you promote your school anywhere in Canada or the world in a cost-effective manner.

Targeted E-mail Campaign - Open House/Overseas Announcement
Promoting your open house or overseas announcement is important and can cost thousands of dollars through traditional media. Using our database of thousands of prospective students, counsellors, parents and agents, we can help you promote your school anywhere in Canada or the world. Includes e-mail creative, landing page, name collection form and tracking.

Targeted E-mail Campaign - Program Announcement
Promoting a specific program is easy using our database of thousands of prospective students. With over 600 fields of study to choose from, we can help you target the right prospects. Includes e-mail creative, landing page, name collection form and tracking.

Targeted E-mail Campaign - Survey Campaign
Online surveys are a great way to find out what students are thinking. Includes e-mail creative, survey form and tracking.

Interactive ViewBooks™ on CD  (See Sample)
Interactive ViewBooks™ on CD-ROM are a popular way to maximize all the benefits of multimedia and build one-to-one relationships with prospect students. IVBs™ are effective and can help reduce your print and mailing costs. These customized presentations can be used on your own Web site.

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